IMG_2322.heic

Contact

📞 +91 8452-999-158

✉️ [email protected]

📍 Bengaluru, India

🌐 marketandminds.com

🤵 linkedin.com/in/iush

💻 Github

Interests

🏸 Badminton

♟️ Chess

🃏 Bridge

📖 Non-fiction reading

✒️ Writing

Languages

🇬🇧 English

🇮🇳 Hindi

<aside> 👋 Hi! I’m Aayush, a Product Manager, currently working at Groww (YC W18) - India’s largest fintech platform, serving 20M+ total transacting users across stockbroking, mutual funds, wealth management, payments, and credit.

Groww recently went public and reached decacorn status, operating at a scale comparable to top global consumer-fintech companies.

As part of Groww’s rotational APM program, I’ve built products across Credit, Help & Support, and Mutual Funds infrastructure. My work ranges from launching an agentic AI support chatbot to improving order reliability and last-mile execution for millions of daily transactions. More details below 👇

</aside>

Work History

groww-2024-04-304a33d091ff4c3abb3f3e20746a3a5f.jpg

image.png

Product Manager: Mutual Funds

Groww (YC W18)

April’26 - Present

  1. Owning MF orders, infrastructure and regulatory reliability for a system processing 21M+ transactions/month
  2. Building smart routing across NSE and BSE to raise SR, TAT and add to ops efficiency.

Associate Product Manager 2: Mutual Funds

Groww (YC W18)

August’25 - March’26

  1. Launched NSE-MF for redeem, lumpsum and SIP flows to add exchange-level redundancy
  2. Built end-to-end SIFs (AIF category) for HNIs across compliance, order placement, fund selection and tracking

groww-2024-04-304a33d091ff4c3abb3f3e20746a3a5f.jpg

groww-2024-04-304a33d091ff4c3abb3f3e20746a3a5f.jpg

download.jpeg

Associate Product Manager 2: Help & Support Platform

Groww (YC W18)

April’25 - August’25

  1. Built a centralized ticketing system to merge duplicate user queries and preserve context across agents
  2. Cut new ticket creation by 12% by unifying multimodal user issues into a single resolution thread
  3. Improved CSAT from 4.0 to 4.2 by enabling seamless context transfer across agent handoffs
  4. Built an agentic AI for onboarding that raised self-serve from 87% to 91% across high-volume user journeys
  5. Reduced human support hours by 25% via contextual guidance, validation and workflow triggers in onboarding

Associate Product Manager: Credit

Groww (YC W18)

July’24 - March’25

  1. Owned KYC, AML and video-KYC stack for Groww Credit, the primary gate for borrower onboarding
  2. Built internal orchestration across PAN, Aadhaar, CKYC, AML and VKYC engines across RegTech and infra layers
  3. Raised in-house VKYC success from 70% to 96% vs an industry baseline of 40–50%
  4. Built hybrid in-store KYC for Consumer Durables loans, cutting TAT from 25 to 12 min with 91% overall success
  5. Enabled 16+ Cr per month via a first-of-its-kind digital in-store loan journey
  6. Ran on-ground research with field agents and users to prevent fraud and reduce friction in in-store loan journeys

Summer Associate (Internship)

Finmechanics (Mumbai)

May‘23 - July’23

  1. Worked on a hedge effectiveness platform for Federal Bank used by traders to evaluate hedging and risk exposure
  2. Partnered with bank traders to gather requirements and delivered the module two weeks ahead of schedule

About Groww and the Product culture

<aside> <img src="notion://custom_emoji/aae548c5-c695-81b7-9916-0003e835bd13/2da548c5-c695-8054-93e0-007ab2d1e5dd" alt="notion://custom_emoji/aae548c5-c695-81b7-9916-0003e835bd13/2da548c5-c695-8054-93e0-007ab2d1e5dd" width="40px" />

</aside>

Education

Consolidated specific knowledge for PMs

To explore my writings in general, visit my blog: marketandminds.com

Projects

Skills

*Skill level score assessments based on feedback received at workplace from peers and leaders.

Skills

About Groww